Paris or Senior's Living?

Is it Paris? Or is it Retirement Living?

Berwick Retirement Communities offer the most deluxe all inclusive retirement residences in British Columbia.

Berwick Retirement Communities offer the most deluxe all inclusive retirement residences in British Columbia. This TV and print campaign is designed to communicate just how an extraordinary the facilities of the new Berwick Royal Oak residence in Saanich are. BRO is a true resort style residence offering exceptional amenities. The three TV commercials are 15 seconds long each and were produced on a shoestring budget – but they get the point across. Note that the right use of music here helps to communicate the comparisons made to world class destinations in a tongue in cheek way.

TV Spot 1 - Play