The launch of this new site has led to a significant increase in on-line bookings for our client. This was an A-Z site redevelopment including site planning, user interface design, a Drupal content management technology solution and search engine optimization services. The site uses Java script enhancements in the Photo Gallery and Accommodation sections, and jQuery transitions between photos. The creative strategy for the site was to position The Hotel Grand Pacific as "the" hotel offering modern luxury on Victoria's inner harbour. The site is extremely "transparent", allowing users to see promotion information, the booking engine, and the beauty of the hotel without so much as a click or a scroll. A very effective hotel site for travellers who do not wish to hunt for information.